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Thursday, 21 February 2013

Japanese Women Rent Their Legs to Advertisers

Introducing the least subliminal advertising ever. In Japan, companies are actually launching print campaigns on young women's bare legs. Japanese Snaggletooth Craze Spawns Dental Procedures, Girl Group
Are we really ready to turn our bodies into billboards for a few extra bucks? Japanese advertisers are banking on it, offering women money in exchange for the use of their thighs. Participants paste temporary tattoos of brand logos on their legs and spend the day exposing them to oglers. To be eligible for ad space, you must be at least 18-years-old and connected to least 20 people on social networking sites. The idea comes as part of the advertising maxim that ads should run “wherever people are looking.

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